The new logo designed by Elisa Ossino Studio marks the start of a new brand vision
A sleek, bright and contemporary visual identity that reflects Scrigno’s journey from a technically driven company to a strategic partner for the world of design.
Scrigno launches a new phase in its evolutionary journey, redefining its visual identity to reflect a broader, more contemporary and design-oriented vision.
A change that starts with its logo: fresh, sleek and distinctive, designed by Elisa Ossino Studio, it captures the essence of the company — one of the most well-known among consumers looking for internal and security doors — with an eye to the future.
The new visual identity is the first step in a much wider process of strategic and cultural renewal. A change that reflects Scrigno’s desire to engage in ever deeper dialogue with the world of architecture and interior design, bringing to the design process its vision of evolving spaces — fluid, adaptable environments designed to accommodate changing lifestyles.
The new logo typeface was chosen to communicate precision, balance and contemporary style. A striking, easy-to-read typeface that reflects Scrigno’s identity: a solid brand that is technical but able to express understated elegance. The new logo is the result of a balance between function and storytelling designed to represent an evolving brand built on technical foundations but with an ambitious vision for the world of design, embracing a more evolved aesthetic, capable of engaging with both residential and contract spaces, contemporary styles as well as more traditional settings.
A distinctive feature of the new logo is the cropped “S”: an iconic element that creates a strong visual identity. The association with a sliding door emerging from a wall is immediate and intuitive. This feature perfectly sums up the dual nature of Scrigno: on the one hand, tradition – it was the first company to introduce the pocket door system to the market – and on the other, innovation, expressed through a fluent, distinctive and elegant visual language. In this sense, the logo isn’t just a formal element, but becomes a symbol of a wider change: it expresses a new corporate vision oriented towards design quality, attention to detail and a contemporary interpretation of Italian identity.
Today, Scrigno not only represents excellence in opening systems, but has established itself as a strategic partner in interior design, including solutions such as designer staircases.
“The new logo is a tangible symbol of change that starts from the visual identity but taps deeply into the culture of our brand,” commented Fabrizio Campanella, CEO of Scrigno Group. “It’s the start of a story of openness, evolution and vision, about a company that views design as a tool to connect architecture and everyday life.”
A visual identity able to consistently convey this ambition. A design that not only tells us what Scrigno was, but what it wants to become: a benchmark for those who envision, design and transform spaces.